Toyota Raize makes big splash in Pakistan’s auto market
File photo
File photo
(Web Desk): Toyota Raize has once again become a hot favorite among Pakistani auto enthusiasts in mid-2025, generating online search traffic and social media chatter.

Raize has gained popularity for its robust build, high-tech features, and commendable fuel economy, which make it a perfect pick for city drivers.

Range-variant and priced between Rs5.7 and Rs6.2 million for the 2020-21 G package, Raize comes with a 998cc turbo-petrol engine putting out 96 HP and 140 Nm of torque. The tiny motor might look underpowered, particularly for highway overtakes, but it handles well within city confines and returns impressive mileage of about 15–18 km/l.

The Raize is differentiated by its range of safety and comfort features infrequently provided in similarly priced domestic cars. It comes with as many as six airbags (some models boast eight), adaptive cruise control, lane-keeping assistance, emergency braking, blind-spot detection, and a 360-degree camera. Its styling cues, drawn from the Toyota RAV4, and premium interiors add to its attraction.

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Based on the new generation DNGA platform, jointly developed by Daihatsu and Toyota, Raize offers light weight along with robust rigidity and safety. First introduced as the Daihatsu Rocky, the car has been rebadged several times across the world and is renowned today for its robust brand image.

When compared to domestic competition such as the Honda City or Corolla, the Raize has a more modern feature list, although without official manufacturer backing and warranty. Although new Chinese crossovers will have similar or superior features, Toyota s reliable brand name and resale value make the Raize appealing to Pakistani consumers.

With its aggressive pricing, fuel efficiency, and generous features, the Toyota Raize has entrenched itself as a savvy, city-topping SUV choice in Pakistan s transforming car market.