PCB Launches Its Own Streaming Platform as “PCB LIVE.”

PCB Launches Its Own Streaming Platform as “PCB LIVE.”

PCB unveils the “PCB LIVE” OTT platform, marking a new digital era for Pakistan cricket.

October, 10 2025

(Web Desk): The Pakistan Cricket Board (PCB) has taken a major step into the digital world by launching its own streaming service, “PCB LIVE.”

The new platform aims to connect cricket fans directly with Pakistan Cricket through live streaming and exclusive content. The service has been officially launched in the United Kingdom, where fans can now register at live.pcb.com.pk

to watch the Pakistan–South Africa series, starting October 12, 2025.

A mobile application for “PCB LIVE” will also be rolled out for UK fans by the end of October, allowing easy access via smartphones and smart TVs.

“PCB LIVE” is the board’s first direct-to-consumer OTT platform, offering live and on-demand matches, historic highlights, and archival footage. It will also feature select domestic tournaments, behind-the-scenes content, player interviews, and documentaries.

PCB Chairman Mohsin Naqvi hailed the move as a “momentous milestone” for Pakistan cricket’s digital future.

“This initiative marks a new era of accessibility and innovation. Our fans across the world will now be able to experience Pakistan cricket in an entirely new way,” Naqvi said.

He added that while the platform is launching in the UK first, plans are in place to expand it globally, ensuring fans everywhere can stay connected to their favorite team.

The OTT launch marks a key milestone in PCB’s modernization strategy, aiming to enhance global fan engagement and promote digital innovation in Pakistan sports.